Shopping center Wijnegem

World record belgium

GLASSES OF CHAMPAGNE

January 25

Belgium

METER TALL PYRAMID

We are proud to have set our fourth world record of 43,680 glasses in Shopping Center Wijnegem, Belgium. The atmosphere was electric as we prepared for the challenge, and the excitement only grew as the event unfolded.

The challenge was to construct a tower of glasses. It was a monumental task, but our team was more than up to the challenge. With the help of former five-time motocross world champion Joël Smets, we placed and filled the last glass, officially confirming the record.

But that was not the end of the story. We wanted to use the achievement for a good cause, and so we decided to sell the glasses for €1 each throughout the year. The proceeds went to the charity of Marc Herremans, To Walk Again, which supports people with disabilities in regaining their mobility and independence.

The response was overwhelming, with people from all over Belgium and beyond showing their support by purchasing the glasses. It was heartwarming to see the community come together for a good cause, and we were grateful to be a part of it.

As the year came to a close, we began the deconstruction of the tower. It was a bittersweet moment, as we said goodbye to the record that had brought so much joy and support. But we were happy to know that the good cause would continue to benefit from the proceeds of the sale.

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logo Moët & Chandon
logo Atlantis Dubai
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